The human behind the screen
Hi! I'm Judit
Short & quick
Nice to meet you
Vienna-based brand identity designer. Fluent in three languages, doing my best in with fourth one, deeply suspicious of beige and genuinely obsessed with building brands that make people stop scrolling.
I started Midori because I kept watching talented business owners get generic brands that said nothing about who they actually were. That bothered me. Still does.
"I work with people who are done being invisible and ready to have a brand that actually looks like the business they've built."
THE FACTS
What you're actually working with
Brand identity design
Strategy-backed, full visual systems
CORE SERVICE
4 languages
English · German · Hungarian · Japanese (easy conversational)
REAL EDGE
Vienna-based, worldwide
DACH · Hungary · International
GLOBAL
Everything is built from your story
No templates. Ever.
Non-negotiable
First
The gap I exist to close
Most businesses end up with a logo that was "fine" — and then wonder why they keep attracting the wrong clients, undercharging, or feeling embarrassed to hand over their business card.
I work with business owners whose work is brilliant but whose brand hasn't caught up yet. We fix that — with strategy, bold design, and zero templates.
Second
A little more about me
Design started with a love for language, culture and travel. That curiosity still drives every project. I pull inspiration from art movements, subcultures, architecture, music and places I've visited or desperately want to visit. (Japan. Always Japan.)
When I'm not obsessing over kerning and color theory, I'm probably planning my next trip, rewatching something with a brilliant visual aesthetic or ignoring my to-do list in the most creative way possible.
I work with clients all over the world. English, German, Hungarian — and just enough Japanese to make my clients smile.
Third
Who I work with
Independent founders, creatives and service providers who want their brand to reflect how seriously they take their work. The common thread isn't demographics but the desire to do it right.
Bold. Vibrant. Unapologetically you.
who i work with
Bold people building real things.
My clients tend to be independent business owners — founders, creatives, service providers — who want their brand to reflect how seriously they take their work. The common thread isn't demographics. It's the desire to do it right.
LGBTQ+-owned and women-owned businesses consistently find a home here, because I understand what it means to want your brand to represent you fully and unapologetically. But if you share that same commitment to boldness and authenticity, the door is open.
You are a good fit
You care about quality, you're ready to invest, and you want something that was built for you — not adapted from someone else's template.
The style that attracts you
Bold, vibrant, distinctive. You want a brand with personality that actually stands for something — not one that disappears into the noise.